Should Instagram Videos Be Edited Before Uploading?

In the world of social media, Instagram stands as a platform that heavily favors “Vertivision”, or on-the-go, phone-recorded videos. However, that doesn't mean professional editing is out of the question. In fact, editing can significantly enhance your video content and align it better with Instagram's preferences and requirements. Just beware of making your videos too commercial; doing so could result in the loss of followers and, ultimately, your account.

Editing Tips for Better Uploads

If your videos are of low quality or imperfect, you often have the option to edit them before uploading. Here are some simple steps and tips to help you achieve better results:

Step-by-Step Guide to Editing and Uploading on Instagram

Tap the ‘plus sign’ icon’ at the bottom of the Instagram app to start a new post. Select the “Library” option from the bottom left corner to choose your video from your camera roll. After selecting the video, tap “Next”. Tap the “Trim” icon” at the bottom to edit the video to meet the upload requirements, which is a maximum of 60 seconds. Once your edits are completed, tap “Next” again to post your video directly to your Instagram feed.

These straightforward steps should help you upload high-quality videos without missing the mark on Instagram's preferences.

Technical Requirements for Instagram In-Feed Video Posts

To ensure your videos are well-received by Instagram's algorithm, here are the technical specifications you need to adhere to:

Video Dimensions

Square video: 600 by 600 pixels with a 1:1 aspect ratio. Horizontal video: 600 by 315 pixels with a 1.9:1 aspect ratio. Vertical video: 600 by 750 pixels with a 4:5 aspect ratio.

These dimensions allow for maximum compatibility with the Instagram feed. Make sure your video fits one of these dimensions for optimal display.

Video File Format and Size

The video file should be in the .MP4 or .MOV format. The maximum file size allowed is 4GB. The maximum frame rate is 30 fps.

In addition to the dimensions and file format, ensure your video meets the following technical requirements:

Upload the highest resolution video possible within the file size and ratio limits. Use H.264 compression. Ensure square pixels with a fixed frame rate. Use progressive scan. Use stereo AAC audio compression at 128kbps.

These technical specifications align with the recommendations for video uploads on both Instagram and its parent company, Facebook. Adhering to these guidelines will not only improve the visual quality of your videos but also ensure they are well-received on the platform.

Conclusion

While Instagram prefers the raw, unedited aesthetic of on-the-go phone videos, there are clear guidelines and options to edit and enhance your content. By following these editing tips and adhering to technical requirements, your videos can stand out and drive more engagement on the platform.

Good luck with your next Instagram video! If you have any more tips or questions, feel free to reach out.