Why Isn't Blackpink Taking Part in ISAC?

As of my last knowledge update, Blackpink has not participated in the Idol Star Athletics Championships (ISAC) for various reasons, including scheduling conflicts, personal commitments, or strategic decisions made by their management. ISAC is a highly anticipated event that features numerous K-pop groups, but not all artists participate every year. To get the most accurate and up-to-date information, it's recommended to check the latest news or official announcements from Blackpink or YG Entertainment.

Understanding ISAC and Participation Rules

ISAC includes a contract that must be signed once an artist joins, obligating them to attend each event until the contract ends. However, the challenge lies in the balance between athletic training and maintaining a busy entertainment career. Athletes and idols can be severely injured or exhausted from these events, making it difficult to balance their commitments.

A significant consideration is the number of members a group has. ISAC often features large idols with numerous members, and having only a few members can significantly impact performance and fatigue levels. With fewer members, the risk of exhaustion and injury is higher, which can affect their overall performance significantly.

Popularity and Agency Influence

The decision to participate in ISAC is often influenced by an idol group's popularity, agency influence, and relationship with major broadcasting companies. Small agencies with less influence in the entertainment industry may not have the clout to negotiate terms with MBC, a major broadcasting company. These smaller groups often end up attending ISAC due to the potential consequences of not participating, such as being placed on a blacklist and losing opportunities for performances and appearances on MBC entertainment programs.

In contrast, popular groups from larger agencies may be exempt from participating, as they have more leverage and can negotiate better terms. For example, some YG Entertainment artists, such as Ikon and Bigbang members, have participated in ISAC. It's worth noting that although many think ISAC is mandatory, it is merely a choice influenced by various factors.

Conclusion

The decision of Blackpink not to participate in ISAC is complex and multifaceted. It involves balancing athletic training with their busy schedules, the strategic decisions of their management, and the influence of their agency. It's important to consider these factors when understanding why certain idols choose to participate or not in ISAC.